About Us
We help CPG teams move faster, think sharper, and make confident decisions — with no dashboards, no complexity, just fast, trusted insights that help you make smarter decisions in seconds.
We work with leading CPG brands to transform the way they make decisions.
Advise was built to cut through the noise and help CPG teams make decisions that truly matter — faster. By turning complex retail data into actionable insights and surfacing personalized next-best actions, teams can move faster, think sharper, and win smarter — all without digging through reports or spending hours in meetings.
CEO & Co-founder
Kevin holds a PhD from University College Dublin, and has over 10 years of industrial-focused research experience. He has produced more than 50 peer-reviewed publications and holds several patents. Kevin has been working on the commercialisation of AI-based technologies with global partners for a decade and has created, designed and overseen the development and deployment of a range of enterprise digital platforms.
Commercial Director & Co-founder
John has extensive experience in commercially growing businesses. He brings fresh views, a creative approach and no nonsense language to creating and developing real and practical business opportunities. John has started and managed companies in the USA, UK and Ireland. He is the All-Island Manager of Halo Business Angels Network (www.hban.org) which has invested over €150m in 650 companies since 2007.
CTO
Mick holds a PhD from the University of Innsbruck and a Masters from NUIG. Over the last 20 years he has moved from artificial intelligence and information retrieval, through Semantic Web technologies, and on to machine learning and Big Data Analytics. Mick has extensive experience in commercialising AI and related technologies, he was previously the Principal Data Scientist at both Amdocs and INM (Independent News and Media).
Head of Engineering
Data Science Master
Front-end Guru
Head of Design
Senior Developer
Junior Developer
Junior Developer
Junior Developer
Sales Development (UK)
Sales Development (IRL)
Commercial Officer
Unlike traditional BI tools, Advise is tailored for CPG teams, with ready-to-use solutions for retail data, pricing, promotions, and more.
Get up and running quickly, with no technical burden or setup time.
Instantly surface the insights that matter most, so you can focus on strategy and next steps, not data wrangling.
Using GenAI, Advise delivers personalized, data-driven actions — from optimizing promotions to addressing distribution challenges, so teams can act fast and move with confidence.
Ensure your data aligns with the retailer’s metrics, helping you stay on the same page during every conversation.
Providing powerful tools that cut through the noise and help you focus on what matters, going beyond traditional analytics to deliver actionable insights.
Delivering real outcomes, empowering your team to drive growth and make a tangible difference.
We help you act faster, turning data into confident decisions in just a few clicks — not days.
Building strong partnerships and working alongside our clients to continuously improve, evolve, and push boundaries.